An intense week in Pakistan 🇵🇰

Just wrapped up the Framesi Pakistan Roadshow alongside Armando Petracci: two masterclasses, Lahore and Karachi, five different models a day to put every technique to the test — decolorization, cutting, color — in front of an audience of local professionals eager to absorb every detail.

The focus was on the new Framcolor Glamour, but by the end we’d made all of Pakistan fall in love with the entire Framesi range — the audience’s reaction exceeded every expectation.

A special moment in Karachi: the Italian Consul opened the event with a welcome speech, a strong sign of how Framesi education truly bridges cultures and markets.

A huge thank you to the local technicians, who worked alongside us day and night with dedication and professionalism, and to the local distributor Muneeb Bin Sohail, whose on-the-ground support was essential to the success of every single stop.

This is what education is really about: building relationships, sharing method, and bringing Italian hair culture to every corner of the world.

Link to the Vlog: https://youtu.be/c_n6rR3mS64?feature=shared